【个人简介】(Biography):

苏莉娟,重庆大学管理学硕士,马来西亚世纪大学在读博士,重庆文理学院2014—2015学年“十佳青年”,国家精品课程师资培训项目市场营销骨干教师,学校首批双师型教师。高级会展业职业经理人,重庆市职业技能鉴定中心营销师,会展策划师考评员。2014年获重庆市高校会展教学技能竞赛获课件竞赛组一等奖,2011年和2014年先后获得重庆文理学院教师“说课程 教改课”比赛二等奖和一等奖。

她指导学生参加2013年第三届全国大学生市场调查分析大赛暨第二届海峡两岸大学生市场调查分析大赛获二等奖,被评为“最佳指导教师”。她先后指导学生参加的全国商科院校技能大赛会展专业总决赛获“会展项目调研赛”一等奖二个,“会展项目策划”一等奖二个、二等奖三个、三等奖六个,也多次荣获会展专业竞赛“优秀指导教师奖”。

Su Lijuan, Master of Management, graduacted from Chongqing University.and she is a Ph.D., SIGI University Malaysia. She awarded the title of "Ten Best Youth"of CUAS in the year of  2014-2015. She joined the teachers training program of National excellent course on marketing, in which she was conferred exllent teacher.. Also, she was a dual-ability teacher of CUAS.In addition, she is a Senior Professional Manager of MICE,  marketer of Marketing Division of Chongqing Vocational Skills Appraisal Center,and an Examiner of Exhibition Scheming。In 2014, She won the first prize of the Courseware Competition in Chongqing Universitis  Exhibition Teaching Skill Competition. In 2011 and 2014, she won the second prize and the first prize in the Teaching Competition of CUAS.

 She conducted students to participate in the thirda National College Student Market Survey and Analysis Competition and the second Cross-Strait College Student Market Survey and Analysis Competitionin 2013, in which the students won the second prize.She was named "Best Instructor"。She has directed students to participate in the National Business College Skills Competition and the students won two first prizes in MICE Survey Contest,,two first prizes Contest, three second prizes, and six third prizes in Exhibition Project Planning. She was awarded times in above contests.。

【研究兴趣】(Research Interests):

   会展营销、市场调研与分析等( Exhibition Marketing, Market research and analytics, etc.)。

【主要教学科研项目】(Projects):

  1.渝合高速对合川经济带的影响,重庆市科研课题

  2.重庆电子政务发展水平的测试与对策,重庆教委课题

【承担课程】(Teaching):

  1.电话销售技巧

  2.客户关系管理

  3.市场营销学